How To ‘Shape Your Narrative’

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‘Start by changing the way you see yourself.’

‘If you don’t tell people what you want them to know, they will happily make up their own narrative.’

‘People only know what you tell them.’

Consistency and repetition are the secrets to becoming know for something.’

Be your own hero, but not to the extent that you inadvertently become the villain.’

‘Consistency drives familiarity, and then people begin to recognize you.’

Never become tone-deaf to your own words. Pay attention to how your messaging is received, whether positively, negatively, or neutrally.’

‘At the beginning of a new role, you have the exciting chance to decide how you want to make people feel when they engage with you.’

‘Building an effective personal brand means that you’re strategically sharing parts of yourself that support your goals. You’re not putting everything on display.’

Don’t take comfort in your anonymity to the point that you feel it’s a shield of armor. You’re still responsible for what you say.’

‘Don’t let the fear of public opinion scare you out of making a big change. Practice telling your story so you can confidently explain what you’re doing.’

Source

Aliza Licht (2023). On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception

How To Lead Yourself

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You teach people how to treat you. Even when you’re not formally in charge, you define the experience of working with you. Setting clear expectations is imperative.’

Be careful spending too much time with the people who reinforce negativity cycle. Be even more careful about the role you’re playing. Instead, channel your energy to creating supportive friendships.’

A strong network, inside and outside of your company, is crucial for making your next play.’

‘Leading yourself requires you to not only tolerate change but embrace it.’

‘You can burn bridges, change your mind, get laid off, and still move forward. Careers aren’t a one-time decision; they’re a process.’

‘Assess, don’t obsess. Asking for feedback too often or taking all the feedback too seriously will erode your morale and weaken your results.’

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Leading yourself means interacting with others in a way you want them to interact with you.’

‘Leading yourself doesn’t guarantee you’ll make each move with 100% confidence, and it doesn’t mean you’ll make the right move every time. It means that despite being afraid, despite some ambiguity or unrest, you make a play.’

You can respectfully push back on a decision by validating the good intent and presenting the facts with helpful, soft language.’

You will not get where you want to go (in the long term) by outworking everyone, being the only one who can do your job, or never making a mistake.’

It’s impossible to be efficient with your time if you stick with everything you start. Don’t let sunk costs keep you from making a change.’

‘If you’re looking for evidence of something, you’ll find it. Intentionally point your brain to what you want to see (meaning, purpose, joy, and opportunities).

Source

Elizabeth Lotardo (2024). Leading Yourself: Find More Joy, Meaning, and Opportunities in the Job You Already Have