‘From now on, when a new technology comes out, instead of assuming a choice between old and new, consider instead how you can integrate the old with the new to create higher value than either would you have on their own.’

‘When you look at something, ask yourself if you’re thinking big enough. Is there a way you can take something to a much higher level at a faster pace?‘

‘When an organization embraces an Anticipatory Mindset, employees aren’t nervous about posing potentially groundbreaking ideas out of fear of failure.They’re effectively empowered with certainty.’

‘Technology is not a means to itself but a pathway to transforming all processes as well as creating new products and services. The result will be genuine transformation.’

‘By reconsidering your business model with an eye toward the potential of disruption, you can be on the leading edge with the confidence and certainty Hard Trends can bring you.’

‘The unspoken level of misunderstanding and mistrust between generations can have a very real effect on how the people within an organization view their future, which, in turn, will impact how they act in the present.’

‘Knowledge increases in value when it’s shared, not hoarded. There’s power in sharing and cocreating. And that engenders trust.’

‘By accurately anticipating the future, you can see more than enough to make disruption your biggest competitive and personal advantage.’

‘To accelerate success, customers, vendors, strategic partners, allies, and sales agents should all have a shared Futureview.’

‘Innovation is now everyone’s business. The AO Model builds a mindset where innovation can occur all the time and at every level of a company or organization.’

Daniel Burrus (2017). The Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage