Tag: Leadership Creativity

Building Your Dream Company

by Bright Osadiaye, posted in Health & Well-Being, Improve Academy, Leadership, Management, Personal Development, Workplace Learning
Photo by Kindel Media on Pexels.com

‘Your chances of success increase significantly when you are passionate about your work. Pay attention to what gets you excited and engaged. Is there a subject you can’t stop talking about?’

‘Keep your options open and understand business model basics. You may start with services, and then see the potential of products. Try to remain flexible enough to evolve and avoid traps.’

‘Attention is a powerful asset. Experiment with ways to earn attention and be ready to convert it into a business opportunity.’

‘Look for opportunity to create something useful and solve a problem. Quick income schemes come and go. Utility endures.’

‘Be yourself, even if it means looking like amateur for a while. A lack of polish can make your work relatable and unique.’

‘Circumstance is an amazing teacher. Get started quickly and solve problems as they arise so you’re not wasting time or worrying unnecessarily.’

‘If you have demand and are unsure of how to price your work, raise your prices with each new project until you find a ceiling.’

‘Time is the new wealth. Starting today, you can decide to make it grow.’

‘Be prepared to pivot. Just because a business model works doesn’t mean it’s the only path. Keep your options open and look for models that align with your values.’

‘The people who are interested in your work are a source of innovation and opportunity. Listen to them and ask them what they want or need.’

Source

Lee LeFever (2020). Big Enough: Building a Business That Scales with Your Lifestyle

‘Competing Against Luck’

by Bright Osadiaye, posted in Health & Well-Being, Improve Academy, Leadership, Management, Personal Development, Workplace Learning
Photo by Sara on Pexels.com

‘Once you understand the customer’s Job to Be Done, it brings into sharp relief the true competition you face to be hired. This provides critical information for how to innovate to make your solution more attractive than any competitor’s.’

‘Seeing your customer through a job lens highlights the real competition you face, which often extends well beyond your traditional rivals.’

‘Closely studying how customers use your products often yields important insights into the jobs, especially if they are using them in unusual and unexpected ways.’

‘Developing a full understanding of the job can be done by assembling a kind of storyboard that describes in rich detail the customer’s circumstances, moments of struggle, imperfect experiences, and corresponding frustrations.’

‘As part of your storyboard, it’s critically important to understand the forces that compel change to a new solution, including the ‘push’ of the unsatisfied job itself and the ‘pull’ of the new solution.’

‘If the forces opposing change are strong, you can often innovate the experiences you provide in a way that mitigate them, for example by creating experiences that minimize the anxiety of moving to something new.’

‘After you’ve fully understood a customer’s job, the next step is to develop a solution that perfectly solves it. And because a job has a richness and complexity to it, your solution must, too. The specific details of the job, and the corresponding details of your solution, are critically important to ensure a successful innovation.’

‘Processes are invisible from a customer’s standpoint– but the results of those processes are not.’

‘When managers are focused on the customer’s Job to Be Done, they not only have a very clear compass heading for their innovation efforts but they also have a vital organizing principles for their internal structure.’

‘How you solve for a customer’s job will inevitably change over time; you need to build in flexibility to your processes, to allow them to continuously adapt and improve the experiences you deliver.’

Source:

Clayton M. Christensen, Taddy Hall, Karen Dillon, and David S. Duncan (2016). Competing Against Luck: The Story of Innovation and Customer Choice