Success And Failure In Selling

‘Success in selling is seeing as many people as you can to see who wants or needs your help. If they want or need your help, you help them. If they neither want nor need your help, you haven’t failed; you’ve succeeded in finding out whom you can help.’ – Ron Willingham

‘Success in selling is seeing as many people as you can to see who wants or needs your help.’

‘Failure is finding people who want or need your help, but you won’t help them. It’s also failing to contact people who might need your help because you’re afraid you can’t relate to them, or they might think you’re just trying to earn money off them.’ – Ron Willingham

‘Failure is finding people who want or need your help, but you won’t help them.’

Source

Ron Willingham (2014). Authenticity: The Head, Heart, and Soul of Selling