How To ‘Recession-Proof Your Life’

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Building a social media presence that reflects what you offer- and what you want to offer– is a key step toward finding paying customers.’

Mastering the art of pitching yourself and your product to potential clients and bloggers is essential to spreading word about your business and landing paying gigs.’

Saying no to activities and requests that don’t support your priorities is an essential skill that can free up hours of time.’

Failure is an inevitable part of any side-gig pursuit, and learning how to bounce back is essential for success.’

Strategies for resilience vary widely by individual, but include taking a break, getting perspective, trying a new approach, or simply carrying on.’

Side-giggers often help each other, by sharing information, connections, and advice. They also frequently hire each other.’

‘Ideas often grow out of skills gained in full-time jobs.’

‘Successful side-giggers usually spend significant amounts of time honing and testing their ideas.’

Small steps toward building a side-gig can be more productive than big ones.’

For highly targeted businesses, personal connections and referrals can be even more important than a social media presence.’

Source

Kimberly Palmer (2014). The Economy of You: Discover Your Inner Entrepreneur and Recession-Proof Your Life

‘Work Together Anywhere’

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For a remote team to succeed, its manager must both believe that remote teams can succeed and trust that each member will come through as expected.’

Give remote workers the opportunity to earn your trust by demonstrating their reliability.’

There is no single formula for successful remote working. Each person, each company, will need to experiment to find what proves to be most productive.’

‘Offering the remote option allows employers to retain and attract the talent they need to remain competitive; this benefit can be essential when a project calls for specific expertise.’

Embracing the remote option calls for shifting from a mind set of hours-oriented working to results-oriented or ROWE.’

‘Remember that ideal hires are often proactive communicators who are sufficiently tech-savvy and passionate about the work.’

Ensure quick and easy access to the tools and information needed to do one’s job efficiently.’

Arrange for teams to meet in person regularly– ideally quarterly or more than often.’

Maintain an open line of communication with each team member. Check in often to ensure everyone has what he or she needs.’

Explore various ways to regularly express thanks for each individual’s contribution. Praise effort rather than ability.’

Source

Lisette Sutherland and K. Janene-Nelson (2020). Work Together Anywhere: A Handbook on Working Remotely-Successfully- for Individuals, Teams and Managers